BRANDING & DESIGN
In the past decade and a half, I have directed numerous design ecosystems and internal tools for both small businesses and brands worldwide; driving consumer awareness to the entertainment, fashion, and consumer-product industries. Here is a small sampling of my ever-evolving design portfolio:
New case studies coming soon.
THE WALT DISNEY COMPANY
Disney Yellow Shoes, Art Director / Design Lead, 2021-2023
From 2021-2023, I freelanced for Disney Yellow Shoes, The Walt Disney Company’s in-house advertising and marketing agency for all properties worldwide. From sketch to final execution, I pitched and designed concepts for packaging, out-of-home (OOH) marketing content, and branding style guides for various global clients within Disney Parks, Experiences and Products.
THE RIOT OF THE TYPSY BACCHANALS
Freelance Design, 2018+
For years, I have created the digital posters for the Los Angeles-based Shakespearean acting troop “RIOT”, who specialize in unrehearsed immersive performances to a revolving monthly theme, each more ludicrous than the last.
My favorites have included Hamlet x Batman, Macbeth x Shrek/The Brothers Grimm, King Lear x Miami (#hotlearsummer), Henry IV: Part One x Dune, and Romeo and Juliet x Barbie/Oppenheimer ("Barbenheimer").
THE WALT DISNEY COMPANY
Freeform Branding & Design, Design Lead, 2014-2020
From 2014–2020, I worked in-house as a designer at Freeform (fka ABC Family), creating and art-directing social content across multiple high-visibility brand and series accounts for the network’s most culturally relevant shows. Across projects, I translated narrative themes into shareable, brand-aligned visuals, delivering high-volume creative on fast broadcast timelines while contributing to sustained audience engagement and network-wide social growth.
My work supported major tentpole moments, including the Pretty Little Liars Season 5 finale, where I designed a social-first concept that inspired the on-air interstitial campaign to over 2.65 millions viewers and Season 1 of the Freeform original series Motherland: Fort Salem.